Niche & independent eyewear · Denmark

ProDesign

Founded in 1973, ProDesign has spent more than 40 years creating beautiful eyewear with a clean-cut Scandinavian feel.

ProDesign eyewear at Paris Optical

Drawing on its Danish heritage, ProDesign’s work is innovative, with a close-knit relationship between functionality and visual expression, and a relaxed Danish sense of humour running through the brand. Committed to following the latest fashion, its collections show striking designs, innovative materials and vibrant colours, in frames crafted from titanium, metal and acetate.

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